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Ronald Yu

Senior Industrial Designer

Phone:

310 698 2023

Email:

Address:

Torrance, CA 90501

A Bit About Me

Growing up in Hong Kong and traveling across the world has shaped my perspective and fueled my creative journey. With a strong passion for product design and 3D creation, I bring innovative ideas to life through thoughtful, user-centered design.

 

With over a decade of experience, I’ve developed a wide range of products for global brands, gaining deep insight into diverse market needs. My background allows me to blend functionality with aesthetics, creating designs that not only resonate with users but also enhance their everyday lives.

 

I’m always excited to collaborate and transform vision into reality. Let’s create something remarkable together!

Work Experience

Senior Industrial Designer - Americhip Inc. (USA)

October 2017 - May 2025

Industrial Designer - Americhip Inc. (USA)

October 2006 - September 2017

Freelance Design Consultant

January 2005 - Present

Industrial Designer - Kaper Industrial Ltd. (Hong Kong and China)

Februrary 2002 - December 2005

  • Delivered photo-realistic 3D renderings, packaging, merchandising displays, and interactive e-ink/video POP displays using diverse materials (plastic, metal, wood, paper).

  • Designed and launched large-scale trade show booths featuring LED installations, hologram displays, and real-time interactive hologram portals.Developed cost-effective, innovative solutions that optimized production efficiency and reduced expenses.

  • Partnered with clients and cross-functional teams to ensure innovative, on-time design delivery.

  • Engaged directly with clients to translate visions into creative, professional designs while meeting timelines and project goals

  • Designed and launched consumer products, POP displays, packaging, lighting products, and promotional items for global brands including Target, Coca-Cola, Nike, Skechers, Nordstrom, Macy’s, NARS, and Walmart.

  • Supported R&D, engineering, and product refinement from concept to final production.

  • Collaborated with international clients and manufacturers in China to ensure successful execution and delivery.

  • Designed professional-use and camping lighting products for Dorcy International, Duracell, Rayovac, and Philips Global.

  • Developed automotive lighting solutions for DieHard.

  • Created product, packaging, and graphic designs for Tung Fat Industrial Ltd. (HK) and RAB-I Ltd. (HK).

  • Led OEM/ODM product development from concept generation to final production.

  • Directed 3D visualization, packaging, photography, and market research to support product launches.

Technical Skills

  • Software: SolidWorks, 3D Studio Max, KeyShot, Rhino3D, Photoshop, Illustrator, Premiere Pro

  • Visual & Audio: Product studio photography, video shooting & editing

  • Languages: English, Mandarin, Cantonese

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